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Airloom works with each client to create strategy and design that strengthens devotion to their cause.


Curiosity and commitment drive our approach to create lofty ideas grounded in the communities that our clients serve. The following is a list of services that Airloom offers.


brand audits, competitive analysis, customer narratives & personas, interviews & focus groups, website content audits


brand positioning, information architecture, integrated marketing, content marketing, corporate anniversaries, campaign & product launches, funding proposals


brand guidelines, graphic design, web development, naming, writing, editing, illustration, photography, animation, video production, redesigns, package design, UX/UI, print production

Case Studies


Airloom founder, Shokai Sinclair

Shōkai Sinclair, Airloom founder

I was born in Boston, Massachusetts, and I grew up in the swamps of North Carolina. After a two-year intensive high school visual arts program at the University of North Carolina School of the Arts, I attended San Francisco Art Institute, where I received a bachelor’s in urban studies.

In the same year, I began working at the nonprofit Art for Healing, placing donated works of art in healthcare facilities. I continued working in nonprofit administration, first as operations manager for the Museum of Performance & Design, then as the office manager for the Golden Gate Audubon Society, and finally as the director of marketing and communications for Jewish Federation of the East Bay.

In 2016, I founded Airloom, an interdisciplinary creative practice that includes design strategy, fine art, and handcrafted fragrances. I live in Berkeley, California.


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