Airloom works with each client to create strategy and design that strengthens devotion to their cause.
Services
Curiosity and commitment drive our approach to create lofty ideas grounded in the communities that our clients serve. The following is a list of services that Airloom offers.
Research
brand audits, competitive analysis, customer narratives & personas, interviews & focus groups, website content audits
Strategy
brand positioning, information architecture, integrated marketing, content marketing, corporate anniversaries, campaign & product launches, funding proposals
Design
brand guidelines, graphic design, web development, naming, writing, editing, illustration, photography, animation, video production, redesigns, package design, UX/UI, print production
Case Studies
Bio
Shōkai Sinclair, Airloom founder
I was born in Boston, Massachusetts, and I grew up in the swamps of North Carolina. After a two-year intensive high school visual arts program at the University of North Carolina School of the Arts, I attended San Francisco Art Institute, where I received a bachelor’s in urban studies.
In the same year, I began working at the nonprofit Art for Healing, placing donated works of art in healthcare facilities. I continued working in nonprofit administration, first as operations manager for the Museum of Performance & Design, then as the office manager for the Golden Gate Audubon Society, and finally as the director of marketing and communications for Jewish Federation of the East Bay.
In 2016, I founded Airloom, an interdisciplinary creative practice that includes design strategy, fine art, and handcrafted fragrances. I live in Berkeley, California.